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Woodward Markwell are pleased to announce it has been awarded the prestigious Pension Transfer Gold Standard.

Woodward Markwell are pleased to announce, that as of 25 July 2019, our firm has met the criteria to achieve the Pension Transfer Gold Standard.


The Pension Transfer Gold Standard’s aim is to ensure consumers are better able to understand the transfer process, and locate the best possible advice. The Gold Standard approval demonstrates to the consumer that they are dealing with a firm that’s going beyond the minimum requirements when providing financial advice.

The 9 core principles of the Pension Transfer Gold Standard are:

1. Helping clients understand when advice is appropriate
2. Ensuring advice given supports the client’s overall wellbeing in the context of their stated objectives
3. Ensuring client understanding and acceptance of all charges
4. Ensuring the most appropriate and updated technical skills are applied
5. Transparent management of Conflicts of Interest
6. Helping clients understanding the cost of transferring benefits
7. Avoiding unregulated investments and introducers*
8. Transparency in advice processes and outcomes
9. Promoting the Consumer Guide to the Pension Transfer Gold Standard

Firms that adopt the Gold Standard will adhere to the below:

- They have regulatory permissions for provision of pension transfer advice (authorisation as both a Pension Transfer Specialist and as an Investment Adviser – Level 4 minimum)
- Not currently undergoing regulatory sanction in respect of this area of advice
- Have adopted all the principles of the Pension Transfer Gold Standard (without exception)

With Woodward Markwell voluntarily committing to the Gold Standard, you can be confident that the above principles are being upheld. Furthermore, that you will receive the best possible advice and support.
For further information of the Pension Transfer Gold Standard, you can view the consumer guide here: https://www.thepfs.org/media/10121194/c-users-apfsbens-downloads-ptgs-coh_j012483-pension-transfer-advice-consumer-guide-p1.pdf